INTEGRATED
Spec work
MOLESKINE – NOT A DEVICE
The art of handwritten word is in danger of becoming obsolete; Lost in a swarm of gadgets and pixels, ones and zeros. But a Moleksine Notebook gives us a creative refuge - respite from the wearisome world of WiFi.
The reverse side of each print ad is created from Moleskine paper. A perforation allows them to be easily removed and used for the reader's creative expression.
Art Director: Eva M. Steiner | Copywriter: Jacque Vavroch